The war between Blu-ray and HD DVD’s is one of the biggest blowouts for the year and it doesn’t look like it will be dying down anytime soon. Both sides are throwing everything they got at each other and pushing their merchandise as much as they can (especially during the holidays) trying to persuade consumers that the other is the best. It’s an intense battle and many of us are eager to see who will win.
The intense competition seems to have rubbed off on Internet fanboys, leading to Internet arguments that are even more ferocious than usual (which is saying something). As part of the animosity, the official Blu-ray site was hacked this weekend, and an online forum had to shut down its format discussion section. The Blu-ray site modifications occured last Friday, when visitors to the Blu-ray site were redirected to “The Look and Sound of Perfect,” the website for the HD DVD format operated by the North American HD DVD Promotional Group (including Universal Studios, HP, and Intel).
The redirection seems to have been fixed quickly, but it was no doubt a bit disconcerting to the Blu-ray camp while it lasted. There’s no word yet on who was responsible for the mischief, although speculators have proposed various scenarios, including the HD DVD Group paying off a hacker to do the job. Though this scenario is a long stretch. Either way, this hack wasn’t a particularly malicious or damaging one, but it is representative of just how heated the format wars have become.
The acrimony has spilled over to audio-visual forums, too, providing plenty of examples of the heated discourse about Blu-ray and HD DVD that has been clogging the tubes lately. Plenty of name-calling is sprinkled in with discussions of the merits of the two formats, and a little misinformation tends to further feed the flames. The AVS Forum is a particularly popular venue for home theater discussion, and the arguments there apparently got so hot that the site temporarily closed its Blu-ray and HD DVD discussion areas in November.
They’re back now, but with a pretty extensive set of rules and liberal warnings against format arguments posted all over. Again, some format forums closing isn’t a huge deal, but the fact that the discussion is getting this heated in the first place is a good indicator of just how passionate both sides are about their formats.
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